Mobile growth is moving away from isolated campaigns and toward connected systems. The market is no longer rewarding teams that only buy traffic, launch creatives, and wait for a…
AppLovin can be a valuable channel for mobile apps and games, especially when the product has strong creative potential and a clear monetization model. But a first launch should…
Mobile user acquisition rarely fails because of one bad decision. More often, campaigns lose momentum because small issues compound: weak tracking, unclear goals, limited creative…
Overview Funcell, a mobile game publisher with a portfolio of casual and idle titles, partnered with AppLifters to revive one of its early hits, Idle World. After years of…
Overview At AppLifters, we partner with leading mobile publishers to unlock their full potential through data-driven user acquisition. One of our most successful collaborations has…
A great playable ad doesn’t just look good – it performs well. But how do you know if your interactive ad is truly effective? That’s where analytics come in. By tracking…
When it comes to mobile user acquisition, especially across SDK campaigns, there’s one mantra that consistently drives efficient scale: Start with a broad targeting, isolate best…
We’re excited to share that Gamigion has just published an in-depth feature on AppLifters! The article pulls back the curtain on how we scaled hits like Hunt…
In today’s ultra-competitive mobile gaming landscape, the smartest UA strategies aren’t just about finding users – they’re about finding the right users. At AppLifters,…
Darts Club had already experimented with playable ads, initially opting for a simple interactive experience – users would throw a few darts and then be directed to the app…
In the fast-paced world of digital advertising, efficiency and adaptability are key. Playable Works has revolutionized the way playable ads are created, offering a streamlined…
At AppLifters, interactive ads aren’t just short demos – they’re immersive, streamlined experiences designed to pull players in from the very first click. Over the years,…
