UA Intelligence Terms and Conditions

Last updated: 09 April 2026

These Terms and Conditions, as may be amended from time to time, constitute a legal agreement between AppLifters spółka z ograniczoną odpowiedzialnością (limited liability company), with its registered office at Olimpijska 2 Street, 81-538 Gdynia, entered into the Register of Entrepreneurs of the National Court Register maintained by the District Court for Gdańsk – Północ in Gdańsk, VIII Commercial Division of the National Court Register, under KRS number 0000923878, with share capital of PLN 5,000.00, tax identification number (NIP) 5862372943, and business registry number (REGON) 520042160 (hereinafter referred to as “AppLifters”, “We” or “Us”) and you, the Client (“Client”, “You”). Either the Client or AppLifters may be referred to individually as a “Party” and collectively as the “Parties”.

Please read these Terms and Conditions and our Privacy Policy carefully before engaging with our Business Intelligence (BI) Services, which include the use of AppLifters’ proprietary BI dashboard, data analytics tools, reports, and other applications. By clicking on “I Accept the Terms and Conditions”, creating an account on our Website, or signing a Client Order, you acknowledge that you have read and understood these Terms and Conditions (hereinafter referred to as the “Agreement” or “Terms and Conditions”) and agree to be bound by them from the date of such acceptance or signature of the Order (the “Effective Date”). Your continued use of our BI Services confirms your ongoing acceptance of these terms.

By signing the Order and availing yourself of the Services, you acknowledge your commitment to comply with the provisions outlined in these Terms and Conditions, including disclaimers of warranties, limitations of liability, and your agreement to abide by the specifications and guidelines provided. However, the Order may contain additional and/or different provisions from those set out in these Terms and Conditions. If you do not fully accept these terms, you must refrain from accessing or using the Services.

1. Definitions

For the purposes of these Terms and Conditions, all capitalized terms shall have the meanings assigned to them herein. Interpretation of these terms includes both singular and plural forms and is illustrative, not limiting the sense of the words preceding “including”.

“Affiliate” means any legal entity that is: (a) directly or indirectly controlling and/or owning a Party; (b) under the same direct or indirect control as the Party; or (c) directly or indirectly controlled and/or owned by the Party, for so long as such control lasts.
“Account” refers to the unique access credentials established by AppLifters for the Client, which enable the Client to access the Dashboard(s) and other BI Services and tools provided under the Agreement. The Account can be created and accessed using the Client’s Google account.
“Agreement” refers to the Business Intelligence Services Agreement, which encompasses these Terms and Conditions as well as the Order signed by the Client. By signing the Order, the Client acknowledges, agrees to, and accepts the content of these Terms and Conditions, thereby entering into a legally binding commitment governing the provision of BI Services.
“Analytics” refers to the systematic gathering, processing, and interpretation of data concerning user engagement and interactions with the BI Services. This includes, but is not limited to, user interactions, frequency of data access, and other relevant behavioral patterns, all collected in an anonymized manner without tracking individual user identification or personal information.
“Business Intelligence (BI)” refers to the systematic and strategic collection, analysis, integration, and presentation of data by AppLifters to provide comprehensive business insights. These Services include, but are not limited to, data mining, online analytical processing, querying, reporting, and advanced analytics used to generate predictive insights and prescriptive strategies.
“AppLifters’ Tools” refers to the comprehensive array of technology, software applications, proprietary algorithms, analytical frameworks, trade secrets, and professional expertise employed by AppLifters in the delivery of Business Intelligence Services.
“Client’s Assets” refers to all materials, software, technologies, tools, and intellectual property, including but not limited to Games, applications, digital products, and related graphical and narrative elements, which are owned or lawfully controlled by the Client and provided to AppLifters for the purpose of facilitating the provision of BI Services.
“Client’s Data” refers to all data and information provided by the Client, or collected on behalf of the Client by AppLifters, including but not limited to user data, transactional data, performance metrics, marketing data, financial information, and other operational data related to the Client’s business operations, used for analysis, reporting, and the generation of insights through BI tools and methodologies.
“Code” means computer programming code and includes: (a) “Object Code”, meaning computer programming code intended to be directly executable by a computer after suitable processing and linking but without the intervening steps of compilation or assembly; and (b) “Source Code”, meaning computer programming code in a form other than Object Code form, together with related programmer comments and documentation.
“Confidential Information” refers to all non-public information protected by privacy and confidentiality obligations, including, without limitation, the terms of the Agreement, the functionalities and capabilities of AppLifters’ BI tools and Dashboard, and any data related to the business, operations, financials, strategies, and affairs of either Party.
“Dashboard(s)” refers to an advanced, interactive online interface provided by AppLifters to the Client as part of the Services under this Agreement, enabling the Client to analyze and manage campaign data effectively.
“Game” refers to any interactive digital entertainment software or application developed, owned, or controlled by the Client, primarily designed for use on mobile devices, including all versions, updates, modifications, and expansions of such software or applications.
“Intellectual Property Rights” refers to all and any data, information, video, graphics, sound, music, photographs, software, any other materials or content (in whatever format), copyrights as well as all computer code or scripts, whether compiled or not, patents, utility models, trademarks, know-how, trade names, domain names, rights in logo and get-up, inventions, rights in computer software and data, databases, confidential information, trade secrets, design rights (whether registered or unregistered), semi-conductor topographies, and all similar intangible rights anywhere in the world.
“Order” refers to a formal request by the Client to AppLifters for the provision of BI Services, including the Parties’ legal details, required Services, necessary data, agreed remuneration, method of payment, and duration (if temporary). A duly signed Order forms an integral part of the Agreement.
“Services” refers to the range of Business Intelligence activities and solutions provided by AppLifters under the Agreement, tailored to the specific needs outlined in the Client’s Order.
“Website(s)” refers to the online platforms operated by AppLifters, accessible through designated URLs, including but not limited to https://applifters.com.

2. Changes to These Terms and Conditions

AppLifters reserves the right to change or modify any of the terms and conditions related to Business Intelligence (BI) Services at any time, at its sole discretion. In the event of such changes, AppLifters will notify the Client via email. These changes will apply to new Orders signed by the Client or annexed to existing Agreements after the effective date of the updated terms and conditions. Your continued use of the Services following the effective date of such changes or modifications constitutes your acceptance of the revised terms and conditions. If you do not agree to these revised terms and conditions, your sole remedy is to discontinue using AppLifters’ Services. AppLifters also reserves the right to discontinue the BI Services or change the content of the BI Services, including any features or aspects related to BI solutions, with or without prior notice, for any reason. You acknowledge and agree that AppLifters will not be liable for any discontinuation of or changes to the BI Services, and you will not be entitled to any refund of fees or other compensation for such discontinuation or changes.

3. Subject of the Agreement

The Client commissions, and AppLifters undertakes, the obligation to provide Business Intelligence Services (the “Services” or “BI Services”) utilizing the Client’s Data and Client’s Assets. These Services shall be executed in accordance with the specifications and scope enumerated in the Client’s Order.
In return for these Services, the Client shall deliver the necessary data and assets and provide remuneration to AppLifters, as detailed in the Client’s Order.
As part of the BI Services, the Client may choose from various Dashboard options. The selection and configuration of the chosen Dashboard will be in line with the Services specified in the Client’s Order.

4. Account Creation and Responsibility

Upon signing the Order, AppLifters will establish a Client Account enabling access to the Dashboard and other BI tools under this Agreement. This Account is created using the Client’s Google account.
The Client is solely responsible for maintaining the confidentiality and security of their Account credentials, including the password, and for all activities conducted through their Account.
The Client must promptly notify AppLifters of any unauthorized use of their Account or any other breach of security, including any loss, theft, or unauthorized disclosure of the password.
AppLifters may assist the Client in securing their Account through password resets or Account deactivation, as needed. However, AppLifters will not be liable for any loss or damage arising from the Client’s failure to secure their credentials or from unauthorized use of the Account.
AppLifters reserves the right to suspend or terminate the Client’s Account if it is used in a manner that violates these Terms and Conditions or involves misuse or fraudulent activity.

5. Intellectual Property and Usage Rights

The Intellectual Property Rights associated with Client Assets and Client Data submitted by the Client to AppLifters belong to the Client. All Intellectual Property Rights existing at the time of entering into this Agreement remain the property of the Party to which they belonged at that time.
The Intellectual Property Rights associated with the Games and Client Assets submitted by the Client belong to the Client, and the Intellectual Property Rights associated with AppLifters’ Services, Tools, and Dashboard(s) belong to AppLifters. No ownership rights are transferred unless expressly stated in this Agreement.
Client hereby grants AppLifters a non-exclusive, sublicensable license to use the Client Data and Client Assets for the purpose of fulfilling AppLifters’ obligations under the Agreement. This license is granted for the duration of the Agreement and forms part of the remuneration outlined herein.
The scope of this license includes, but is not limited to, the following fields of exploitation:
1. Data Processing Rights: the right to reproduce, process, and use the Client Data and Client Assets in whole or in part, by any means and in any form necessary for loading, displaying, analyzing, and storing the Client Data.
2. Analytical Use and Duplication: the right to duplicate analytical results derived from the Client Data and Client Assets using any medium and technique, and to distribute and publicly make them available.
3. Broadcasting and Marketing Insights: the right to use analytical insights derived from the Client Data globally via various channels and for marketing and media content.
4. Digitization and Display: the right to digitize, reformat, publicly display, and use the Client Data and Client Assets, including in data visualizations and Dashboard(s).
5. Promotional Use: the right to use the Data and Client Assets for informational, advertising, promotional, and marketing purposes across various media and platforms.
6. Derivative Analytical Products: the right to modify, adapt, and create derivative works based on analytical findings from the Data and Client Assets.
7. Digital Distribution: the right to upload and share the Data and insights through wired and wireless telecommunications networks, including cloud-based Services and BI tools.
8. Data-Driven Decision Making: the right to reproduce, analyze, adapt, and alter the data-driven aspects of the Client Assets as necessary for the development and enhancement of BI Dashboards and analytical tools.
AppLifters grants the Client a limited, revocable, non-exclusive, non-transferable license (without the right to sublicense) to access and use the Dashboard(s), AppLifters Tools, BI software, and access Code solely to the extent necessary to use the Services for the Games that the Client owns and controls.
Unless specifically allowed by AppLifters, the Client will not, and will not allow any third party to:
1. copy, modify, adapt, translate, or otherwise create derivative works of the Services, BI software, AppLifters Tools, or Dashboard(s);
2. reverse engineer, decompile, disassemble, or otherwise attempt to discover the source code of the Services, BI software, AppLifters Tools, or Dashboard(s), except to the extent applicable law specifically prohibits such restriction;
3. use any deep-link, page-scrape, robot, spider, or other automated means to access, acquire, copy, or monitor any portion of the Services;
4. rent, sublicense, lease, sell, assign, or otherwise transfer rights in or to the Services, BI software, AppLifters Tools, or Dashboard(s);
5. remove any proprietary notices or labels on the BI software or Services; or
6. use, post, transmit, or introduce any device, software, or routine that interferes with the operation of the Services, BI software, AppLifters Tools, or Dashboard(s).
The Client may not provide access to the Services, BI software, AppLifters Tools, or Dashboard(s) to third parties, except that the Client may, at its own risk, provide access to the reporting functions of the BI software to third parties, provided that:
1. the Client does not directly or indirectly charge a fee for granting such access; and
2. the Client remains responsible for such third parties’ use of any information or other material provided to them.
The license granted above and the Client’s right to use the Services will terminate immediately if the Client fails to comply with this Agreement.

6. Remuneration Terms

For the provision of BI Services under this Agreement, AppLifters shall receive remuneration as expressly specified in the Order placed by the Client.
Prices indicated in the Order are exclusive of any applicable taxes and are payable in advance.
Unless otherwise stipulated in the Order, remuneration for the Services shall be paid in advance, prior to the commencement of any work or Services by AppLifters.
AppLifters reserves the right to withhold commencement of the Services until such advance payment is received.
The amounts referred to in this section shall be increased by VAT if applicable.
The Client shall have no right to set off any amount owed to AppLifters under this Agreement except by mutual consent of the Parties. Fees paid to AppLifters must equal the total amount specified in the invoice issued to the Client, and the Client will be liable for any applicable deductions such as wire transfer fees.

7. Client Assets and Client Data

You are legally responsible for all information, data, text, software, graphics, video, and other materials uploaded, posted, or stored in connection with your use of the BI Services. AppLifters is not responsible for your Client Assets and Client Data.
You grant AppLifters a worldwide, royalty-free, non-exclusive license to host and use the Client Assets and Client Data in order to provide you with the Services and represent and warrant that you have all rights necessary to grant such license.
You are responsible for any Client Assets that may be lost or unrecoverable through your use of the Services and are encouraged to archive your Client Assets regularly.
The Client acknowledges that, due to technical constraints and storage capacities of the Dashboard and AppLifters BI tools, there may be limitations on the amount of data that can be effectively managed. Where necessary, AppLifters may optimize, compress, or selectively process certain data sets to adhere to system capabilities, and resulting outputs may differ from raw data.

8. Privacy

Please review our Privacy Policy, which also governs your visit to this Website: https://applifters.com/privacy-policy/.

9. Confidentiality

Each Party shall treat all Confidential Information received from the other Party with the same degree of care as it treats its own proprietary information, but in no case with less than reasonable care.
Neither Party shall disclose any Confidential Information to third parties, except as required by law or as necessary for performance of this Agreement.
Where disclosure is required by law, regulation, or court order, the disclosing Party shall provide the other Party with as much notice as is reasonably practicable before disclosure.
Upon termination of this Agreement, each Party will return or destroy all Confidential Information to the extent reasonably possible.
The obligations to protect the confidentiality and security of Confidential Information shall remain in force during the Agreement and after its termination.
Exclusions from the confidentiality obligations include:
1. information already publicly available or that becomes publicly available without breach of this Agreement;
2. information required to be disclosed by law or court ruling, provided notice is given to the other Party; and
3. information disclosed to members of the managing or supervisory authority of a Party, its employees, advisors, statutory auditors, or attorneys, provided the disclosing Party remains responsible for ensuring compliance with confidentiality obligations.
You agree that AppLifters may refer to You as a customer of AppLifters, including by displaying Your name and logo on AppLifters’ Website and other marketing materials, even after termination of this Agreement.

10. Client Guidelines

By agreeing to use the Services provided by AppLifters, you commit to the following:
- You will use the Services only for lawful purposes and will not engage in unlawful activities, including fraud, embezzlement, money laundering, or insider trading.
- You will not use the Services to impersonate another person or entity.
- You will not imply or state that you are affiliated with or endorsed by AppLifters without our express written consent.
- You may not upload, post, email, transmit, or otherwise make available any Client Assets containing harmful code such as viruses, worms, or Trojan horses.
- You will not access the Services through automated methods.
- You will access the Services solely through interfaces provided by AppLifters and will not attempt to override any security component of the Services.
- You will not engage in any action that interferes with or imposes an unreasonable load on AppLifters’ infrastructure.
- You guarantee that all Client Assets and materials provided are either owned by you or lawfully authorized for use, and that their use by AppLifters under this Agreement will not infringe third-party rights.
- You will not publish, distribute, or share Client Assets that are:
  - pornographic, sexually explicit, or violent;
  - illegal or infringing on intellectual property rights; or
  - likely to cause harm or that could be considered slanderous or libelous.
AppLifters reserves the right, at its sole discretion, to determine whether your use of the Account or Services violates applicable guidelines. Violations may result in restrictions, termination, or reporting to law enforcement where appropriate.

11. Client Requirements and Responsibilities

The Client acknowledges that the effective provision of Services by AppLifters is contingent upon the Client’s fulfillment of the obligations set out in this section.
Upon execution of the Order, the Client shall provide AppLifters with all necessary access credentials, including API keys, access tokens, and data permissions required for integration.
For clients using Mobile Measurement Partners (MMP) specified in the Order, AppLifters will assess whether existing connections can be used or whether new setup is required.
The Client must ensure that in-app purchases are accurately tracked within their MMP.
The Client acknowledges that failure to provide these essential components may prevent AppLifters from delivering the Services effectively, and AppLifters shall not be liable for resulting failures or degradation in service quality.

12. Representations, Limitation of Liability, Warranties and Consents

The Client guarantees that it is the lawful owner or duly authorized licensee of all Client Data, Client Assets, materials, and content provided to AppLifters, and that use of such materials for the Services does not infringe third-party rights.
AppLifters will use reasonable efforts in providing BI Services but makes no guarantee, express or implied, regarding performance outcomes, including data predictions, revenue increases, customer engagement, or other direct or indirect metrics.
AppLifters is not responsible for restrictions imposed by external data sources or platforms that may prevent the transmission of data to AppLifters’ servers.
The Client will not, and will not allow any third party to:
1. copy or duplicate the AppLifters Dashboard, BI tools, or Services;
2. reverse engineer, decompile, disassemble, or otherwise attempt to discover the source code, object code, or underlying structure of the BI tools;
3. modify, translate, or create derivative works based on the BI tools;
4. rent, lease, distribute, sublicense, resell, pledge, assign, or otherwise transfer rights to the BI tools; or
5. remove or alter any proprietary notices or labels from the BI tools.
AppLifters strives to maintain uninterrupted Services and server availability, but complete uninterrupted Services cannot be guaranteed.
The availability, accuracy, and completeness of Analytics are subject to limitations and restrictions imposed by third-party sources.
During the term of this Agreement and for twelve (12) months following its termination or expiration, neither Party shall, without prior written consent of the other, directly or indirectly solicit, recruit, hire, or engage employees, consultants, or subcontractors of the other Party or its affiliates who were involved in performance of this Agreement.
In the event of a breach of the recruitment prohibition described above, the breaching Party agrees to pay the other Party a contractual penalty of USD 100,000 for each violation.
A violation of this provision by the Client shall constitute a material breach of this Agreement.
The Client commits to promptly notify AppLifters of any solicitation or recruitment approaches by third parties that may infringe this provision, to the extent known.
The Parties acknowledge that complete certainty in detecting errors and inaccuracies in data analysis is not possible due to inherent analytical limitations.
Neither Party shall be responsible for non-performance or improper performance of obligations caused by force majeure, including natural disasters, fires, floods, earthquakes, pandemics, military operations, strikes, blockades, interruptions in utility supply, or other causes beyond the Parties’ control.
IN NO EVENT WILL APPLIFTERS BE LIABLE FOR ANY CONSEQUENTIAL, INDIRECT, INCIDENTAL, PUNITIVE, SPECIAL, OR EXEMPLARY DAMAGES WHATSOEVER, INCLUDING LOSS OF PROFITS, BUSINESS INTERRUPTION, OR LOSS OF INFORMATION.
IN NO EVENT WILL APPLIFTERS BE LIABLE FOR DIRECT DAMAGES IN EXCESS OF THE AMOUNTS PAID BY CLIENT TO APPLIFTERS DURING THE SIX-MONTH PERIOD IMMEDIATELY PRIOR TO THE TIME THE CAUSE OF ACTION AROSE.
ANY SERVICES, DATA ANALYTICS RESULTS, OR MATERIALS PROVIDED BY APPLIFTERS ARE PROVIDED “AS IS” AND “AS AVAILABLE”, TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW.

13. Exclusive Remedy

IN THE EVENT OF ANY PROBLEM WITH THE BI TOOLS, THE CONTENT, OR THE SERVICES PROVIDED, YOU AGREE THAT YOUR SOLE AND EXCLUSIVE REMEDY IS TO CEASE USING THE BI TOOLS, THE CONTENT, OR THE SERVICES.

14. Indemnification

YOU AGREE TO DEFEND, INDEMNIFY, AND HOLD HARMLESS APPLIFTERS, ITS DIRECTORS, EMPLOYEES, AND AGENTS, FROM AND AGAINST ANY AND ALL CLAIMS, DAMAGES, OBLIGATIONS, LOSSES, LIABILITIES, COSTS, DEBT, OR EXPENSES (INCLUDING ATTORNEYS’ FEES) ARISING FROM: (I) YOUR USE OF AND ACCESS TO THE APPLIFTERS WEBSITE; (II) YOUR VIOLATION OF ANY TERM OF THIS AGREEMENT; (III) YOUR VIOLATION OF ANY THIRD-PARTY RIGHT; OR (IV) ANY CLAIM THAT YOUR CLIENT CONTENT CAUSED DAMAGE TO A THIRD PARTY.

15. Term and Termination

The Agreement comes into effect on the date of the Order and remains in effect for the term specified in the Order unless terminated in accordance with its terms.
Either Party may terminate this Agreement at any time and for any reason with at least one (1) month’s prior written notice sent via email to the address indicated in the Order.
Either Party may terminate this Agreement immediately upon notice if the other Party:
1. fails to fulfill a material obligation under the Agreement and such failure is not remedied within 30 days of receipt of written notice;
2. is liquidated, dissolved, or adjudged bankrupt or placed in receivership;
3. is insolvent or unable to pay its debts as they become due; or
4. ceases to conduct business with no successor in interest.
AppLifters may immediately disable or suspend the Client’s access to the Services, including Dashboard(s), if it believes in good faith that the Client’s conduct may pose a security risk, adversely impact the Services, expose AppLifters to liability, or risk misappropriation or competitive misuse.
No Party may assign rights or obligations under this Agreement, in whole or in part, without prior written consent of the other Party.
Upon termination or expiration of this Agreement:
1. AppLifters will cease providing the Services;
2. the Client will delete all copies of any proprietary BI software or tools in its possession and certify such deletion within three (3) business days;
3. any outstanding balance will become immediately due and payable; and
4. the Client’s historical analytics data will no longer be accessible unless the Parties enter into a separate written agreement for exchange and transfer of such data.

16. Notices

Unless explicitly otherwise stipulated in this Agreement, all correspondence and representations related to this Agreement shall be made in writing or via email.
The contact details provided by AppLifters and the Client in the completed Order shall be binding for communication purposes in connection with the Agreement.
Notices sent by courier shall be deemed received upon delivery; notices sent by prepaid registered letter upon receipt; and notices sent by email between 9:00 and 17:00 (Central European Time) on a business day shall be deemed received on the same day, provided no transmission failure notice is received and the same correspondence is sent by registered letter or courier within the following three (3) business days.

17. Governing Law and Jurisdiction

This Agreement shall not prevent AppLifters from entering into similar agreements with third parties within the same area of business as the Client, or from independently developing, using, selling, brokering, or licensing products and/or Services similar to those provided under this Agreement.
This Agreement and the rights and obligations of the Parties shall be governed by, construed, and interpreted in accordance with the laws of Poland, irrespective of conflict of laws rules.
In the case of a dispute regarding the validity, interpretation, or performance of this Agreement:
1. the Parties shall use their best efforts to resolve the dispute amicably within thirty (30) days after notice of the dispute is given by one Party to the other; and
2. if no amicable solution is reached within that period, the dispute shall be resolved by the court having jurisdiction over the registered seat of AppLifters.

18. Miscellaneous

If any part of these Terms and Conditions is deemed unenforceable, the remainder shall remain valid and enforceable. Failure by AppLifters to enforce any provision does not constitute a waiver of its rights.
Amendments or waivers of these Terms and Conditions must be in writing and will be valid only if posted on the Website. You may not transfer any of your rights or obligations under these Terms and Conditions without AppLifters’ consent.
AppLifters’ rights and obligations under these Terms and Conditions may be assigned in the event of a merger, acquisition, sale of assets, by operation of law, or otherwise. These Terms and Conditions do not grant rights to any third-party beneficiaries.
A printed version of these Terms and Conditions and any electronically provided notices will be admissible in judicial or administrative proceedings to the same extent and under the same conditions as other business documents originally in printed form.